thoughts/ideas/opinions from scott hodge

Thursday, February 17

Forkin' Marketing

The marketing team @ Starbucks has come up with a clever marketing piece. It's an invitation to sample some of their new desserts. The invitation has two small forkes tucked into a sleeve and says on it, "We invite you and a friend to join us from 4 to 5 p.m. on February 17 to sample some of our indulgent treats."

Pretty clever.

And the best part is that today is February 17th.