thoughts/ideas/opinions from scott hodge

Tuesday, November 30

6 Myths of Creativity

As already mentioned, the latest issue of Fast Company Magazine is all about creativity. An article entitled, "The 6 Myths of Creativity" has caught my attention. I shall share.


1. Creativity comes from creative types.

Anyone with a brain can be creative to some degree.

2. Money is a Creativity Motivator

The people who spend most of their time wondering about their bonuses do the least amount of creative thinking. It's not all about the cash. Creativity is sparked when people love what they are doing and feel stretched.

3. Time Pressure Fuels Creativity

People's creativity drops when under pressure. "Creativity requires an incubation period; people need time to soak in a problem and let the ideas bubble up."

4. Fear Forces Breakthrough

"One day's happiness often predicts the next day's creativity."

5. Competition Beats Collaboration

Collaboration is better than Competition. When people compete for recogition, the information sharing comes to a hault.

6. A Stremlined Organization Is a Creative Organization

Studies show that even the anticipation of downsizing causes people to disengage from their work.